Strategic Planning
Strategic planning is the foundation of any effective communications platform or brand architecture. Get to the essence of who you are, what your customers need, and stake your claim.
Our commitment goes beyond full service. Whether it’s comprehensive marketing strategy or a project engagement, our focus is on delivering the tactics so you can focus on the important task of running your business. |
Business Intelligence + Analytics
We merge the myriad available analytics with marketing data to land on your true marketing ROI, compete better, and make the best use of your advertising spend. We create and deploy customer surveys to collect and analyze the critical intelligence that will inform your operations, product strategy, and budget.
What factors make your customers buy? How much does your largest competitor spend on advertising? Which channels produce the best leads? What does your customer need next? We'll dig through to find the answers. |
Marketing Automation + CRM
HubSpot® • Salesforce® • ConstantContact® • Configio® • Intercom
Automation generates more qualified inbound leads, improves the customer experience, and boosts website conversion rates. We help you select, implement, and manage the most effective automation tools for your business.
We study the behaviors, needs, and interests of your buyers and design marketing automation that nurtures them using CRM, social, retargeting, gated content and more to turn qualified traffic into leads. |
Content Writing
Articles • White Papers • Email Newsletters • Keynotes • Pitch Decks • Scripts
Attract, acquire, and engage your audience through valuable content. We distill key messages for your audiences to ensure your content is aligned with your strategy. We help you develop the language that speaks to, and draws in, your consumers. We write in your voice with researched topics and content that reflects the position your brand worked hard to secure.
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Websites
Website strategy changes faster than ever. Our work includes planning, messaging, copywriting, design and development. We'll create a website with hierarchy that guides visitors through your story, captures leads, and makes the most of your digital marketing investments. Our team is proficient on multiple content management systems and we work with a network of experienced developers, designers, and SEO partners to design, develop, and manage your site.
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Digital Media
E-Mail Marketing • Programmatic Display • Native Advertising • E-Commerce
Between search, display, YouTube, sponsored content, and social media – and the targeting options available in each of those channels – digital media offers a paralyzing amount of choice. Without sufficient tools, time, and expertise on hand, it can be hard to tell if your marketing dollars are being spent wisely, let alone efficiently. We create high-performance ads and targeted campaigns, using all the tools of digital media to optimize how your marketing budget is spent.
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Social Advertising + Content
Geotargteted Ads • Remarketing • Custom Audiences • Content Calendars
The social landscape requires constant attention and a fire hose of new ideas. The growth and sheer number of new platforms and their self-service ad builders requires constant time invested in learning to make them work for your business. This is time you may not have. Our team is the engine behind quality, consistent social content, managed social ad campaigns on major platforms, and metrics to be certain it's working.
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Creative Services
Brand Identity • Campaign Development • Copywriting • Design
We write and design collateral that includes digital and print assets, trade show exhibits, and branded elements so that your company is taking a holistic approach to marketing. Our team creates print assets that include: brochures, rack cards, in-store signage, corporate identity packages, and direct mail. Digital assets include: web and email graphics, presentations, digital ads, social media content and stories.
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Generator MarketingWe're a digital marketing team based in Baltimore serving clients across the U.S. and beyond. We write strategy, create content, launch products, and generate leads. We work to help grow businesses.
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